Top 5 Personalization Apps Performance in Bulgaria Q1 2023

In the first quarter of 2023, the top 5 personalization apps in Bulgaria exhibited diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones saw weekly revenue fluctuating between $47 and $80, peaking at around $80 in mid-March. Weekly downloads ranged from 4.3K to 5.4K, with a peak in early January. The app maintained a solid base of active users, hovering between 49.9K and 55.4K throughout the quarter.

Facer Watch Faces experienced a more modest revenue stream, ranging from $18 to $52 weekly. Downloads varied from 215 to 560, with a notable decline towards the end of the quarter. Active users also saw a decline, starting at 739 and ending at 400.

Real Followers & Likes via Tag had a sporadic revenue pattern, peaking at $22 in the last week of March. Downloads fluctuated between 60 and 114 weekly, with a significant increase in early March. Active users ranged from 151 to 221, showing a slight upward trend.

Fonts Art: Cute Keyboard Font demonstrated strong revenue performance, consistently earning between $231 and $299 weekly. Downloads varied from 609 to 1106, with a noticeable drop towards the end of the quarter. Active users ranged from 900 to 1416, showing a downtrend over the period.

Edge Lighting - Borderlight had a more stable revenue, ranging from $1 to $11 weekly. Downloads saw a peak at 580 in late February but dropped to 331 by the end of March. Active users ranged from 573 to 846, peaking in late February.

For more detailed insights into the performance of these personalization apps and others, visit Sensor Tower.